Sunday, October 21, 2012

The Essentials of Sales Kit - Includes a Free ABC of Sales eBook

The Essentials of Sales Kit - 2012 Edition, brings together the latest in information, coverage of important developments, and expert commentary to help with your Sales related decisions.

The following kit contents will help you get the most out of your Sales research:
  • The ABC of Sales: Lessons from a Superstar
  • Electronic Signatures: A Strategic Way to Shrink the Sales Cycle and Improve Operational Efficiency (Aberdeen Report )
  • Getting Closer to the Customer: A Challenge for the C-Suite


Request Free!

Saturday, October 20, 2012

The Essential Guide to B2B Lead Generation Campaigns

Delivering the lead quantity and quality you need to make your numbers takes a disciplined approach and the right tool set.

The Essential Guide to B2B Lead Generation Campaigns outlines the step-by-step process you need to take to deliver more on-target leads and have more of those leads convert into sales. Download the guide to learn how to:
  • Agree with sales on the definition of on-target and sales-ready leads
  • Set realistic marketing goals & establish baseline metrics
  • Plan and execute on-target campaigns
  • Ensure a successful lead handoff to sales
  • Measure the effectiveness of your campaigns
Download the guide today and learn how to deliver more on-target leads for your sales team.

Request Free!

Friday, October 19, 2012

Innovating at the Pace of Mobile

To capture the mobile opportunity, companies in retail, media, and travel must deliver consistently high quality experiences for their customers. This requires the ability to overcome the limitations of wireless networks and delivery systems, as well as a strategy for handling the extensive and ever-growing diversity of end user devices. This white paper:
  • Examines in detail the challenges that companies need to overcome to successfully capitalize on the mobile opportunity
  • Looks at how a comprehensive mobile delivery platform can help maximize the chances of success
Download this white paper to learn more!

Request Free!