The range and volume of data that can feed data mining and predictive analytics models increases un-abated. With the rise of social media, enterprises potentially have access to more data about their customers than ever before. But, more data doesn't necessarily mean better predictive insights. Companies are increasing their ability to tap into data about their customers and markets to improve their sales and marketing effectiveness. For example, an Aberdeen benchmark report published in February 2009 (Predictive Analytics: The Right Tool for Tough Times) found that Best-in-Class companies were able to grow incremental sales by 24%, since adopting predictive analytics. Aberdeen's research found that the top strategy of Best-in-Class companies (the top performing 20%) is to improve the targeting of their marketing offers. By doing so, they are able to improve their marketing response rate, grow incremental sales and reduce customer churn. Request Free! |
Tuesday, October 26, 2010
Predictive Analytics Driving Sales with Customer Insights
Saturday, October 23, 2010
Windows 7 Essential Training Free Video Training Tutorials
From simple navigation through the updated graphic user interface, David shows how to install or upgrade and get the most out of Windows 7. He covers using the new Internet Explorer 8 and boosting a computer's memory with the ReadyBoost tool. He also highlights hardware configuration options and explores the advances made connecting a home or work system with Windows Live, the cloud-computing environment made available for Windows 7 users. Exercise files accompany this course. Topics include:
After taking advantage of the free video training, you can access all of Lynda.com's video tutorials by becoming a member of the Online Training Library®. Membership plans start at $25 per month, and require no long-term commitment. Request Free! |
iPad Tips and Tricks Free Video Training Tutorials
The course shows how to get productive on the iPad immediately, with tips for effective gesturing and typing and for loading it up with content. It demonstrates how to connect the iPad with the rest of the world, how to sync documents between the iPad and a desktop computer or cloud-based services, and how to configure email and deal with the fact that the iPad has no spam filter. It demonstrates built-in and third-party solutions for opening and editing files on the iPad. Finally, it offers tips for troubleshooting the iPad when the device doesn't work as expected. This course will be expanded with additional tips and techniques later this year. Topics include:
After taking advantage of the free video training, you can access all of Lynda.com's video tutorials by becoming a member of the Online Training Library®. Membership plans start at $25 per month, and require no long-term commitment. Request Free! |
Friday, October 22, 2010
Photoshop CS5 One-on-One: Mastery Free Video Training Tutorials
Discover the vast possibilities of traditional tools, such as masking and blend modes, and then delve into Smart Objects, Photomerge, as well as the new Puppet Warp, Mixer Brush, and HDR features. Exercise files accompany the course. Recommended prerequisites: Photoshop CS5 One-on-One: Fundamentals and Photoshop CS5 One-on-One: Advanced. Topics include:
After taking advantage of the free video training, you can access all of Lynda.com's video tutorials by becoming a member of the Online Training Library®. Membership plans start at $25 per month, and require no long-term commitment. Request Free! |
The Future of Core HR: Building the Business Case for Automation and Integration
This report, based on data of more than 160 organizations, builds on Aberdeen's previous research by examining how Best-in-Class organizations enable their decision-makers to leverage core HR data to drive business results. Analysis of survey data, collected in July and August of 2010, builds the business case for automation, integration and self-service. Best-in-Class organizations are able to balance the need to manage the costs of HR service delivery with the need to improve employee satisfaction with HR and relieving the administrative burden placed on HR personnel. The study also shows that collaborating with business managers and monitoring the effectiveness of these functions are differentiating top performers. Request Free! |
Thursday, October 21, 2010
Top 5 Reasons to Replace your Remote Support Tool
Take a good look at your remote support tool - chances are the changing demands of employees and customers mean it may no longer meet your needs. In this invaluable document, learn how you can:
Request Free! |
Thursday, October 14, 2010
Why Upgrade to E-Business Suite HRMS Release 12.1
Listen to Anand Subbaraman, Director for Oracle's E-Business Suite, talk about what's new in E-Business Suite HRMS Release 12.1. Request Free! |
Saturday, October 9, 2010
MS in Organizational Management General Organizational Development
The effective use of organizational development skills has become recognized as one of the most effective HR tools for promoting successful change in organizations. Based on the competencies outlined by leading organizations in the organizational development field, the curriculum includes current theory and best practices in such areas as organizational systems and dynamics, process consultation, assessments and interventions, and talent management and motivation. People likely to be interested in this specialization include mid-level HR professionals and managers who wish to pursue organizational development specialist or management positions or broaden their portfolio of HR skills to include the growing discipline of organizational development. You will be contacted by an admissions representative from Capella University to discuss continuing your education. Request Free! |
Friday, October 8, 2010
What to Look for in a Call Center: A Free Guide on Making the Right Choice
The purpose of this guide is to answer your questions about call centers, what types of services they perform, which of the various types of call centers your business might need, and how to select the ideal call center for your business. InsideUp will address the various Call Center Types, How to Select Vendor, Offshore vs. Onshore and much more. Plus, you get instantly matched with qualified Call Center vendors to receive custom, no obligation quotes. Request Free! |
Tuesday, October 5, 2010
Gear Up for Success: 8 Steps to Get Sales & Marketing Cranking in Unison Free 27 Page eBook
To date, sales and marketing have managed to get by, largely by doing end runs around each other. But changes in the B2B selling environment â" namely that the buyer is in control and holding sales reps at arm's length â" have made it more urgent than ever to get sales and marketing truly working as one. The classic lack of alignment between sales and marketing is threatening the livelihood of many B2B organizations. That's because today's buyers are seeking more than solution providers â" they're looking for trusted advisors who understand their challenges and goals and can help them move smoothly down the path to purchase. Sales and marketing need to sell the way their target audience wants to buy. And achieving complete sales and marketing alignment is the key to connecting with today's prospects. In creating this eBook, Stephanie culled insights from blog posts and articles online, and interviewed leading experts for ideas and recommendations you can put into play today. Discover concrete ways you can better align your sales and marketing teams â" and engage prospects and convert them into customers. Request Free! |
Saturday, October 2, 2010
The Best Process Wins How to Run Your Business like a Winning Team
This eBook will explore how to leverage the latest in Enterprise Business Architecture (EBA), Business Process Analysis (BPA) and Business Process Management (BPM) disciplines and technologies to ensure your business has the right strategy, the right playbook, and the most agile, top-performing athletes playing the game â" to ensure you emerge as the champion of your league. Request Free! |
Psomas Sharing Work Across Offices in a High-growth Environment with Riverbed Products
They needed to overcome frustrating delays that were hindering project collaboration and work sharing, avoid mishaps with miscommunication among employees, and at the same time deploy technology that could keep up with their pace of growth. After considering bandwidth upgrades and point products, Psomas decided to go with the Riverbed Steelhead solution. With Riverbed Steelhead products deployed worldwide, their employees can now share work and leverage resources wherever they happen to be. Request Free! |
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