Sunday, July 18, 2010

Top 10 Ways to Stop Online Brand Scams and Reduce Revenue Loss

If you're not taking steps to prevent online brand scams, you're probably losing money. That's because billions of dollars are lost by companies each year due to pay per click scams, web traffic theft, the sale of counterfeit and pirated goods, and other brand abuses that can lead to:
  • Lost Sales â€" when purchases are made on fraudulent or competitive sites instead of yours
  • Decreased Ad Effectiveness â€" when disreputable advertising directly competes with your legitimate marketing efforts
  • Diminished Brand Value â€" when customer experiences with fraudulent sites damage brand loyalty

Request Free!

No comments:

Post a Comment